4 May 2022 | By Bo Ferm Competitive pressures toward free ad-supported streaming TV (FAST) service differentiation with higher value content have been further intensified by the entry of leading smart TV brands into the crowded field. With global smart TV ownership now representing 32% of the TV market base, according to Strategy Analytics, these suppliers have… View Article
Storyboard
Welcome to our blog.
14 April 2022 | By Sherrie Haynie The hybrid workplace, as a concept, envisions a situation that meets the needs of multiple groups. Those who thrive on the energy of person-to-person interaction in a highly social and collaborative environment get to socialize to their heart’s content in the office. Meanwhile, those who need quiet, solitude and… View Article
23 March 2022 Swimming is the fourth most popular sport in the country. With the weather warming, the upcoming months are the perfect time to have fun in the pool, lake, and ocean. But, it’s heartbreaking to read the annual CDC drowning statistics –the cause of death by nearly 1,000 children each year. The most… View Article
10 February 2022 | By John Hackston It may come as a surprise, but there are more introverts than extraverts in the world. According to data collected by Myers-Briggs, around 56 percent of the US population prefers introversion, with just 44 percent—fewer than half—having an extraverted approach to life. That might be because introversion is often misunderstood: it’s not about… View Article
By John Hackston | January 17, 2022 Is your organization feeling the effects of the ‘great resignation?’ If not, you are one of the lucky few. Official figures from the U.S. Bureau of Labor Statistics show that resignations have been abnormally high through 2021. By the end of August, over 10 million open jobs were left unfilled. In a normal… View Article
While everyone needs a break from physical presence at the office now and then, personality type plays a significant role in a person’s preferences for either being physically present or working remotely. Furthermore, it plays a role in preferences for structured office hours versus a more flexible “get the job done” approach. People in numerous… View Article
By RAJEEV SHRIVASTAVA | December 1, 2021 While the term artificial intelligence might conjure up images of sci-fi movies for many, it’s quietly responsible for many practical functions in the insurance industry. Artificial Intelligence—otherwise known as AI—is defined as intelligence that utilizes machines, computers, and datasets to problem solve, as opposed to utilizing the natural intelligence… View Article
By David Ball, Julia Labaton | September 15, 2021 In this piece, principals from MSR’s PR agency partner network, Public Relations Boutiques International, discuss the advantages of working with boutique PR firms in today’s competitive environment. True to the advantages they cite, boutique PR firms like MSR Communications offer the direct engagement, industry sector expertise, relationships, and results… View Article
Alejandro Perez | September 23, 2021 In today’s world, creating a strong digital marketing plan is essential to ensure the growth of your business. A solid digital marketing plan will pave the way to help your company generate leads and increase sales, but what does it entail and how can one stay on top of… View Article
By Sherrie Haynie | September 15, 2021 In my last article, I discussed how companies agree that developing more inclusive company cultures is a worthy goal while falling far short of achieving it. There are three key diversity, equity and inclusion initiatives to understand if you want an inclusive company culture. First, diversity isn’t effective without inclusion. Second, inclusivity must… View Article