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By Lucy Siegel | June 2, 2020 The universal goal of public relations is to get through to your target audience with your company’s (or client’s) story as you want it to be heard, in a way that will generate both awareness and engagement. However, the tools for doing this have been changing rapidly in recent years…. View Article
By Jeremiah Mallari | May 26, 2020 Social media is one of the best communication tools in our modern social lives. Being able to connect with family and friends digitally at any time and any place is a pleasure and privilege of advanced technology. While so much of it is easily accessible, it can also… View Article
By Mary Shank Rockman | April 6, 2020 As I type this, I can hear my puppy Beaux barking in the backyard, my teenagers online, and my husband discussing the stock market. No, it’s not a weekend. It’s my new workday and the ‘new normal’ being shared by millions of people across the globe who… View Article
By Lucy Siegel | March 24, 2020 With Corona virus cases increasing geometrically, many people worldwide have to work from home right now. While there’s an abundance of advice about how to organize yourself to work remotely, not so much is available for how the boss should suddenly manage an entire staff remotely, especially in this atmosphere where many… View Article
By PRBI | March 5, 2020 Businesses and nongovernmental organizations around the world are quickly working to develop communication management plans to respond to COVID-19, the disease caused by new strain of the coronavirus, which is spreading around the world. Here are 10 things to keep in mind when assembling your organization’s COVID-19 plans: Form… View Article
By Chris Blake | February 18, 2020 Think you’ve got all the makings of a great presenter? Think again.  According to the findings from our Presenting in the Workplace survey, if you’ve ever had to give a presentation in the workplace, chances are your co-workers weren’t impressed.  Don’t feel too bad. Your co-workers probably don’t… View Article
By Alexa Grunder | February 12, 2020 As part of our spotlight series on the team members of MSR, I had the pleasure of speaking with Crisel Ortiz, Senior Director of MSR Communications. Crisel possesses a rare yin and yang of strategic- and creative-thinking that’s one ingredient in the secret-sauce that makes MSR so unique. She’s… View Article
By Alexa Grunder | January 28, 2020 As part of our spotlight series on the team members of MSR, I had the pleasure of speaking with Mary Shank Rockman, the CEO & Principal of MSR Communications. Mary is more than just the letters behind MSR Communications, she’s the brand’s heart, soul and passionate spirit. Mary’s strong relationships—with… View Article