This article originally appeared in Forbes on November 3, 2020. By Sherrie Haynie | November 3, 2020 Fostering a “growth mindset” is fundamental to success, both for individuals and organizations. If you believe your abilities are innate and can’t be significantly improved, your mindset may be described as “fixed.” You tend to explain failure by… View Article
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By Lucy Siegel | January 29, 2021 There has been an uproar over Vogue magazine’s February issue, which featured an article on Vice President Kamala Harris, with her photo on the cover. The magazine hired photographer Tyler Mitchell for the photoshoot. Mitchell was the first Black photographer to shoot a Vogue cover (which ran in… View Article
By Lucy Siegel | December 18, 2020 As we exit 2020, marketers and communications professionals in the Americas can learn something useful from current social media trends to take into 2021. We surveyed public relations agencies in the United States, Canada, and Brazil on this subject. This post will share the trends in social media… View Article
By Mary Shank Rockman | October 6, 2020 If the past seven months of #pandemiclife have taught us anything, it’s been just how much this new normal has brought awareness to the importance of health and wellness. In my opinion, that’s good for all of us! More than anyone could’ve ever imagined, this unusual time… View Article
By Alexa Grunder | July 20, 2020 As part of our spotlight series on the team members of MSR, I had the pleasure of speaking with Kaitlyn Lambert, Senior Account Executive at MSR Communications. After getting her degree from SUNY Geneseo in Upstate NY, she moved to Boston where she began working in PR at… View Article
April 14, 2020 Ten days ago, two Oregon emergency room doctors contacted MSR’s PRBI network agency partner, Weinstein PR in Portland, Oregon, for help getting the word out about the tremendous difficulty frontline medical staff are having determining their COVID-19 patients’ wishes. This takes a huge amount of time and effort they don’t necessarily have while… View Article
By Kaitlyn Lambert | October 22, 2019 Despite the occasional negative opinion piece about them, social media influencers are not going away any time soon. Brands that fail to see the opportunities that exist with engaging influencers are potentially missing out on a chance to amplify their brand and engage with new audiences. This is… View Article
By Alexa Grunder | August 26, 2019 The workplace tends to be monotonous when working a 9-to-5 job and completing daily tasks on auto-pilot. Almost every office incorporates happy hours into their workplace culture, but what are some more unique activities you can offer? Here are 5 suggestions of easy ways to excite and engage… View Article
By Mary Shank Rockman | August 19, 2019 Penning a blog post spanning 20 years in business is a lot more difficult than I expected! Originally, I’d imagined writing a traditional post that looks back on the evolution of PR during the past two decades, and name our stand out clients and successes along the… View Article
By Leah Henderson, Account Associate I recently finished my first public relations internship (woohoo!) after college and am able to take a sigh of relief; I can now confirm that I did in fact make the right decision to study PR and that my degree is going to good use. I learned a lot studying… View Article