Originally published Oct 26, 2022 | By Ella Dillon

In this article, Ella Dillon, Chief Customer Officer at Conversica, discusses the predicament felt by many Customer Success team members who are tasked with providing a high-quality customer experience to drive expansion and retention but often lack the bandwidth to do so.

With the average CSM responsible for more than 50 accounts, it’s easy to see how they might spend most of their time tending to fires rather than strategizing. Ella discusses how conversational AI tools such as digital assistants are a great way for CSMs to free up their time to focus on activities where their interaction is crucial.

Read the full article at B2B News Network.