MSR & Clients in the News

Originally published June 12, 2025 | By: Kelly Coffey-Behrens A new face, well, an animated one, is reshaping the music scene with a bold blend of vulnerability and innovation. Meet Luna Atoms, a digital alternative music artist created by an anonymous visionary, who’s using art and artificial intelligence to spark emotional connection and social change. Read the… View Article
Originally published May 23, 2025 | By: Frankie Youd Customer experience is key for an OEMs success which is why Japanese OEM, Mazda, has recently been ensuring its training approach is of the highest quality. The company has been refining its training approach to ensure every interaction showcases its core values of innovation and quality. … View Article
Originally published March 27, 2025 | By: Eileen Falkenberg-Hull Last week, Mazda introduced technology innovation commitments from the boardroom to research and development to car sellers. The automaker, which had a record-breaking sales year in North America in 2024, is using artificial intelligence to move the ball forward. Read the full article on how AI… View Article
Originally published May 8, 2025 | By: Ayaz Nanji Do people find AI agents helpful for customer service? Do they feel that AI agents understand their needs accurately? To find out, Conversica researchers surveyed 508 consumers and business buyers. Some 57% respondents either strongly or somewhat agree that AI agents have been helpful during their customer… View Article
Originally published April 4, 2025 | By: Nieem Sekiri          Fact Checked By: Ollie Ainsworth Sector-wide digital transformations are redefining how business is traditionally done. AI adoption has characterized this shift, with computers now able to emulate human-level cognitive actions independently. AI can be leveraged to strengthen productivity, recognize patterns in data, predict outcomes, and make… View Article
Originally published March 28, 2025 | By: Julio Marchi AI agents for business automation are software programs powered by artificial intelligence that can autonomously perform tasks, make decisions, and interact with systems or people to streamline operations. In essence, they function like virtual employees or assistants: observing information, deciding on actions, and executing tasks with… View Article
Originally published April 7, 2025 | By: Oliver Guridham The conversational ai by The Business Research Company provides a comprehensive analysis of the industry, covering market size forecasts from 2025 to 2034. The report explores key trends shaping the market, major growth drivers, and detailed segmentation based on [key segment categories]. Read the full article… View Article