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By Lucy Siegel | October 25, 2019 Governmental and non-profit organizations team up to form strategic partnerships for a multitude of reasons. Often called “public-private partnerships,” these relationships can and should be win-win propositions for each organization involved. These partnerships are business relationships; to be effective, each partner must receive benefits from the relationship. But… View Article
By Lucy Siegel You’ve been in the conference room for over an hour with your team trying to come up with creative ideas to launch the company’s new product. At this point nobody’s saying much of anything. That’s because the usual fast talkers have already been shot down by the regular critics (who haven’t offered… View Article
By Alexa Grunder | August 26, 2019 The workplace tends to be monotonous when working a 9-to-5 job and completing daily tasks on auto-pilot. Almost every office incorporates happy hours into their workplace culture, but what are some more unique activities you can offer? Here are 5 suggestions of easy ways to excite and engage… View Article
By Mary Shank Rockman | August 19, 2019 Penning a blog post spanning 20 years in business is a lot more difficult than I expected! Originally, I’d imagined writing a traditional post that looks back on the evolution of PR during the past two decades, and name our stand out clients and successes along the… View Article
By Chris Blake | August 5, 2019 Being a good PR agency professional requires mastering a great variety of skills. Knowing how to write, research, communicate, strategize, build relationships and generate creative ideas are among the most important. Master these talents, and you’ll go certainly go far. But it could be argued that there’s one day-to-day… View Article