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April 30, 2020 Several digital marketing terms have entered the business mainstream recently that have one thing in common: they all highlight keen attention on the customer. Here are definitions of three of those terms that work together seamlessly, and an explanation of how the latest digital marketing technology helps marketers heighten customer focus. Customer… View Article
April 14, 2020 Ten days ago, two Oregon emergency room doctors contacted MSR’s PRBI network agency partner, Weinstein PR in Portland, Oregon, for help getting the word out about the tremendous difficulty frontline medical staff are having determining their COVID-19 patients’ wishes. This takes a huge amount of time and effort they don’t necessarily have while… View Article
By Mary Shank Rockman | April 6, 2020 As I type this, I can hear my puppy Beaux barking in the backyard, my teenagers online, and my husband discussing the stock market. No, it’s not a weekend. It’s my new workday and the ‘new normal’ being shared by millions of people across the globe who… View Article
By Lucy Siegel | March 24, 2020 With Corona virus cases increasing geometrically, many people worldwide have to work from home right now. While there’s an abundance of advice about how to organize yourself to work remotely, not so much is available for how the boss should suddenly manage an entire staff remotely, especially in this atmosphere where many… View Article
By PRBI | March 5, 2020 Businesses and nongovernmental organizations around the world are quickly working to develop communication management plans to respond to COVID-19, the disease caused by new strain of the coronavirus, which is spreading around the world. Here are 10 things to keep in mind when assembling your organization’s COVID-19 plans: Form… View Article
By Chris Blake | February 18, 2020 Think you’ve got all the makings of a great presenter? Think again.  According to the findings from our Presenting in the Workplace survey, if you’ve ever had to give a presentation in the workplace, chances are your co-workers weren’t impressed.  Don’t feel too bad. Your co-workers probably don’t… View Article
By Alexa Grunder | February 12, 2020 As part of our spotlight series on the team members of MSR, I had the pleasure of speaking with Crisel Ortiz, Senior Director of MSR Communications. Crisel possesses a rare yin and yang of strategic- and creative-thinking that’s one ingredient in the secret-sauce that makes MSR so unique. She’s… View Article