The article features our client Conversica that discusses the negative consequences of using outdated chatbots in a business context. It highlights the potential pitfalls and risks associated with relying on obsolete chatbot technology and emphasizes the importance of upgrading chatbots to improve customer experiences and drive business growth. The article advises businesses to assess their chatbot technology and take proactive steps to ensure it remains up-to-date and aligned with customer expectations in order to optimize marketing automation strategies.

Read the full article at Solutions Review.