Originally posted on June 7 2023| By Esther Ajao

For every dollar American soccer club Louisville City FC puts into AI digital assistant provider Conversica, the club gets $4.60 back.

The club began using the AI lead engagement software vendor’s platform in December 2021 to support its sales team in pursuing leads. Recently, the team — part of the USL Championship league, the second tier of U.S. professional soccer — chose to renew its contract with the vendor.

“It saves our sales team so much time,” Louisville City business intelligence manager Evan Alvarez said. “We’ve been able to close a lot of sales through the platform.”

Read the full article at Tech Target.