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By Lucy Siegel | June 21, 2021 Some of you have just finished the arduous process of submitting award applications to industry organizations. Others are just starting. Wherever you are in the process, best of luck to you! To help you make the most of your time, money, and efforts in the awards arena, we… View Article
By Ellie Shalvarjian | June 14, 2021 From the moment of Instagram’s inception in 2010, it has been an explosive platform. Not only did the popular social media application skyrocket to the top of app charts, but it has maintained its status and importance as the social media application for the modern public relations practitioner… View Article
By Lucy Siegel | May 26, 2021 Worldwide, public relations encompasses communications counseling and the development of strategy. However, the way public relations is practiced in a particular country depends on how an organization’s messages are distributed and how local media channels operate. They can differ dramatically from one country to another, even when those countries… View Article