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When it comes to the integrated marketing efforts of brands today, the general public for the most part agrees there is consistency in message across all the various marketing channels. 73% report never or hardly ever having brand encounters online that affect their previous offline perception of those brands.

Thanks for @Kentico’s Digital Brand Interactions Survey, we are able to learn the details and statistics of branding on social media today. Click here to read the full article via @EmailExpert!