5 Must-Haves When Choosing a PR Firm for Your AI Company
February 7, 2025 3:43 pmBy: Trevor Turner Ever since OpenAI launched ChatGPT, the floodgates have opened with hundreds if not thousands of AI startups... View Article
Tag Archive: blog
Crisis Communication Master Class: How to Handle Crisis Like a Pro
January 21, 2025 4:52 pmBy: Mary Shank Rockman It’s amazing how a four-letter word can make or break an organization. In my 25+ years... View Article
MSR Principal: Five Things I’ve Learned in 25 Years
October 9, 2024 12:45 pmBy Mary Shank Rockman I’m often asked to share the most valuable pearls of wisdom I’ve learned from owning a... View Article
MSR Communications Wins Two Communicator Awards for Real-time Responsiveness and PR Campaign
May 20, 2024 3:02 pmMSR is proud to announce we’ve won two awards from the 30th annual Communicator Awards for our work with client... View Article
Our Data Privacy Survey Shows Consumers Still Trust Brands Despite Breaches
October 23, 2018 5:02 pmBy: Chris Blake, Account Director A couple of months ago, we wrote about a survey we worked on with customer... View Article
Finding the Best Contacts for Your Media List
October 15, 2018 5:29 pmBy: Janda Sunna, PR Intern Any PR professional can attest to the importance of having an outstanding media list. Media... View Article
Handicapping the Handicappers — How to Segment Technology Analyst Firms
October 8, 2018 4:52 pmBy: Jon Lavietes, Senior Associate In some senses the world of information technology can sometimes resemble certain Olympic sports. Vendors... View Article
Hybrid IT in Plain English
October 1, 2018 7:59 pmBy Michael Burke, Account Director As the smoke clears from the fevered discussion on The Cloud, the term “hybrid... View Article
Best Practices for Proactive Pitching
September 26, 2018 9:00 amBy: Crisel Mills, Senior Director As PR professionals we’re constantly thinking of story ideas when we’re in between announcements.... View Article
Uncoding the Mysterious Relationship Between Site Bounce Rate and PR
September 17, 2018 6:09 pmBy Michael Burke, Account Director In truth, most PR tactics don’t drive the same volume of traffic as advertising.... View Article