For a language that has had a history of relative flexibility compared to its European cousins, English has a body of native speakers today that is particularly pedantic about the language’s “proper” use. Unlike French and Spanish with their language academies that have the last word on whether a word or a definition is in… View Article
Storyboard
Welcome to our blog.
1. Make your story newsworthy Of course, your story is important to you, but is it newsworthy to the media? When you are sharing your story with the media, whether it is in a pitch or sending out a press release, you have to find the news angle that will strike a chord with media professionals…. View Article
All your questions about sleep can be answered in a single hour with Dr. Brittany Blair this Tuesday, March 10th at 11am PST. If you’re like most people, with the time change, come Monday morning you may feel a little shift in your schedule and sleepy in the morning when the alarm buzzes. With daylight savings and a new… View Article
As each new year begins, many make predictions about what trends will be experienced in the coming months. MSR client, and web content management provider, Kentico, took this a step further by commissioning a new survey that was conducted by independent global research agency Millward Brown to hone in on what today’s most successful #marketing… View Article
As a workin’ man (as my grandfather would say), I confess that I enjoy the moaning of my friends still in college, whose life that I left not too long ago. The truth is that, while I am now ascending toward middle age hair loss with increasing rapidity, and I no longer have to worry… View Article
Television, radio and modern mass media made it easier to be discovered and influence. In reality it still requires money, time and other people’s networks. But now many people act as their own journalists, editors and media entrepreneurs. Why use social media? Blogs, social media and social networks have turned a traditional model of influence,… View Article
The ALS Ice Bucket Challenge stands as a testament to the power of campaigns that inspire people to create compelling content around a simple concept—something the marketing world has known about for some time. And the numbers in a new study by Kentico Software, released on September 8, back that up. According to the survey,… View Article
What can happen in 15 years? -An infant can go from opening its eyes for the first time, to driving a motor vehicle. -A teenage boy can go from shaving for the first time, to raising his own child. -A PR firm can go from an idea, to a fully functioning company with an awesome… View Article
In keeping with the ‘Pride’ theme that’s beautifully colored the streets of San Francisco for the past month, I’m proud to share a similar sense of pride as this week marks 15 years of MSR Communications: an incredible team of professionals, innovative clients, and numerous milestones achieved. From MSR’s humble beginnings in my living room,… View Article
Welcome to San Francisco, California, land of the opinion, diversified voice, home to liberation of free thought…and also home to the biggest tech boom in America. We, San Franciscans now live in a time of heightened technology, apps being created every nanosecond, technological advances occurring rapidly, and a continuous development of revolutionary hotspots of tech… View Article