An upcoming study from Web-content and customer-experience-management provider Kentico Software highlighted some of the challenges faced by brands on Facebook and other social networks, as its survey of more than 300 adults aged 18 and up found that the majority of them usually ignore posts by brands. #Kentico found that 68 percent of respondents “never”… View Article
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Stack another study on the pile questioning Facebook’s promotional value. This one, from content management provider Kentico, reveals that even though users like and continue to follow their favorite brands on the ‘book and other social networks, they generally ignore these brands’ messages. These findings aren’t particularly surprising—they’re more like the latest in a string of confirmations about measuring success… View Article
San Francisco opened what is believed to be the nation’s most comprehensive center of services aimed at keeping traumatized children on those rails and healthy. The center, in the Bayview neighborhood, houses three organizations that individually were already providing counseling, medical treatment and law enforcement assistance to traumatized children. But now they are combining their… View Article
In pitching we get a few paragraphs, at best, to attract, interest, and motivate readers. We have specific points to provide, but how we organize, word, and phrase our work sets an imperative tone. The saying, “It’s not what you say, it’s how you say it,” comes to mind, but in writing it’s how you… View Article
Although the specific functions of sleep are not completely known, it is generally accepted that sleep is an active process that is as vital as food, water and air. Sleep is crucial for good health in general, for optimal physical and cognitive performance in particular. Sleep needs and quality are individual and may be altered… View Article
With the rise of push-button publishing and social media, if you’re not transparent, you will eventually be exposed “With the Internet and social media, it’s easier than ever for customers to talk to each other about the products they’re looking to buy or the brands they already depend on,” said Thom Robbins, Chief Evangelist, @Kentico…. View Article
The following blog can be found on SleepRate, written by Jenny Nielsen on the health consequences of poor sleep. We’ve all had times when we couldn’t get to sleep or wake up in the middle of the night and can’t fall back asleep. You feel groggy the next day and time cannot pass by fast… View Article
Infochimps announced on February 13th, 2014 a Big Data platform as a service that integrates with existing enterprise IT infrastructures while adding Big Data management and analytic solutions. Jim Kaskade, Director of CSC’s open Big Data solutions, commented on the #Infochimps methodology as follows: “We’ve defined distinct phases along the Big Data adoption lifecycle where companies… View Article
According to a recent article out of the company, “Infochimps, a CSC Big Data Business, announced its Big Data Platform as-a-Service offering. This offering consists of an integrated open source-based Big Data Platform, in addition to global managed services, and a new suite of comprehensive consulting services. Click here to read additional details on what the… View Article
Is Open Data really a big deal? The answer depends on whether you think $3 trillion in business value is a big deal, because that’s the estimated value open data is expected to deliver to businesses, according to a McKinsey finding cited in a recent infographic. Loraine Lawson explains stats that we might all find useful…. View Article