Consumer Privacy Act: One More Reason for Brands to Be More Trustworthy
May 13, 2019 5:35 pmBy Chris Blake, Account Director Here we go again. According to an article in Information Management, only 14% of U.S.-based companies... View Article
Tag Archive: data privacy
AdExchanger: Everything Is PII
January 9, 2019 5:09 pmToday’s column is written by Jim Kaskade, CEO at Janrain. When the EU’s landmark General Data Protection Regulation (GDPR) went into effect... View Article
MarTech Advisor: 4 Predictions on the State of Customer Engagement in 2019
December 12, 2018 10:11 pmBy Raju Malhotra Customers are demanding experiences that meet their needs, wherever and whenever. The rise of digital has presented... View Article
MarTech Series: Janrain Survey Shows Consumers Still Trust Brands but Want More Control over Data
December 5, 2018 11:39 pmJanrain, the company that pioneered the Customer Identity and Access Management (CIAM) category, announced during Cybersecurity Awareness Month the results... View Article
Our Data Privacy Survey Shows Consumers Still Trust Brands Despite Breaches
October 23, 2018 5:02 pmBy: Chris Blake, Account Director A couple of months ago, we wrote about a survey we worked on with customer... View Article
Janrain Survey Shows Consumers Still Trust Brands but Want More Control over Data
October 18, 2018 4:50 pmU.S. Public Surprisingly Forgiving Despite Data Breaches and Controversies as Long as Companies Demonstrate Good Faith; Consumers Welcome Consent-Based Marketing... View Article
USA Today: Half of Facebook users say they don’t understand how news feed works
September 5, 2018 5:11 pmMike Snider Your relationship with Facebook could be, well, complicated. On the same day Facebook Chief Operating Officer Sheryl Sandberg... View Article
MarTech Advisors: It Shouldn’t Take GDPR to Prioritize Privacy by Design
August 31, 2018 6:54 pmBryta Schulz Vice President of Marketing, Janrain Bryta Schulz, Vice President of Marketing at Customer Identity and Access Management (CIAM) company... View Article
Target Marketing: What GDPR Complaints Are Revealing About Data Privacy Preferences
July 23, 2018 6:16 pmBy Heather Fletcher GDPR complaints at first blush seemed to have been brought by those with an axe to grind. But now that... View Article
Ad Exchanger: Post-GDPR, How Many Will Really Opt Out Of Personal Targeting?
July 12, 2018 5:05 pm“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.... View Article