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By: Janda Sunna, PR Intern Any PR professional can attest to the importance of having an outstanding media list. Media lists are the backbone of PR and when well-executed, will lead you to securing continuous placement for your clients. Technology advancements have changed the journalism landscape—gone are the days of phone pitching. Newspapers across the… View Article
By: Jon Lavietes, Senior Associate In some senses the world of information technology can sometimes resemble certain Olympic sports. Vendors from increasingly multifarious regions around the world compete for dollars of individuals and companies — call these customers judges, if you will. Governments would wear the referee stripes, setting the rules and enforcing them with… View Article
By Michael Burke, Account Director    As the smoke clears from the fevered discussion on The Cloud, the term “hybrid IT” has emerged as a new rallying cry for IT departments worldwide. It may, in fact, be considered a tempered view of cloud computing–one that takes a more realistic stock of some of the challenges… View Article