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What do digital marketers really want in 2015?

Web content management solutions provider, #Kentico, commissioned a study by market research agency, Millward Brown, to learn more about digital marketers’ top priorities in 2015. Personalization and mobile were among the fastest growing trends. However, the study found that the most successful digital marketers are planning to invest more of their efforts in email marketing. They also consider marketing automation software to be an important part of executing their marketing strategies.

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